President Richie Seigel took the stage at The Hollywood Reporter's inaugural luncheon alongside fellow industry members Troy Kotsur, Geena Davis, and Wilmer Valderrama, in a speech that emphasized the need for Hollywood to finally invest in disability representation as part of its push for authentic and diverse storytelling and hiring. Designed to bring together those dedicated to celebrating diversity, equity, inclusion and accessibility, the event helped situate Inevitable Foundation as an important leader in Hollywood’s inclusion efforts and marked the first of the nonprofit’s major industry appearances, including Starz’s #TaketheLead Summit in May 2022.

Inevitable creates the first known billboard campaign to be produced by an all-disabled team, who came together from five different countries. Appearing across print, digital, audio and billboard placements in 16 cities, including Los Angeles, San Francisco, Chicago and Atlanta, the Disability is Diversity campaign secured upwards of $4 million in pro bono ad space in its first 18 months from companies like JCDecaux, Lamar, Clear Channel, Tiffany & Co., Caruso, Simon Property Group, Becker Boards, Capitol Outdoor, Intersection, Variety, The Hollywood Reporter and Kevani. It has since earned the praise of industry leaders, including Geena Davis Institute and Titling the Lens.

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An all-disabled team quietly built one of Hollywood’s loudest calls for inclusion

Inevitable Foundation brings the discussion around the state of disability representation on- and off screen to the most influential entertainment convention in the U.S., the International Comic Con in San Diego. Featuring Jillian Mercado, Josh Feldman, and Lauren Ridloff, along with Inevitable Foundation Accelerate Fellows Greg Machlin and Aoife Baker, the panel marks the first time the organization — focused predominantly on supporting disabled writers — engages with the general public and wider disability community on a major live platform.

Precluded by a industry-shifting call to move away from the “consultant trap” in a Hollywood Reporter guest column, Inevitable Foundation initiated this multi-pronged advocacy initiative, which included the "Hire Disabled Writers, Not Just A Disability Consultant" billboard campaign across digital and print media in industry centers like Los Angeles and New York, and an open letter signed by nearly 40 entertainment industry leaders such as Marlee Matlin, Ramy Youssef, Lauren Ridloff, Paul Feig, Ryan O’Connell, and Ali Stroker.

This data-driven billboard campaign launched in Los Angeles and New York alongside an open letter to Hollywood signed by Rachel Bloom, Sian Heder, Samara Weaving, Jillian Mercado, Rob Delaney, Jorge Gutierrez, and more encouraging TV and film executives to stop underestimating the power of authentic disability representation.